How This Started
Back in early 2019, I was having a pint with a friend who'd just inherited some money. He'd met with three different financial advisors and came away more confused than when he started. Each one threw around terms like "alpha" and "beta" without explaining what they actually meant for his situation.
That conversation stuck with me. The investment world had become so wrapped up in jargon that ordinary people couldn't make informed decisions. And that's ridiculous when you think about it – these are their life savings we're talking about.
So we started Klovial. The name doesn't mean anything particular, which is kind of the point. We wanted something that didn't sound like every other financial firm out there.




